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Business Administration – Sustainability
In a world of ordinary business degree programs, this one is different. And it's designed to help you make a difference.
More than ever, private and public sector enterprises are taking a holistic approach to managing their organizations to incorporate socially and environmentally responsible practices that can also benefit the bottom line. They need skilled and thoughtful employees who have a basic understanding of business and how to create and maintain sustainable practices that are meaningful, practical and profitable.
In fact, consumer expectations, government regulations and economic realities may eventually make sustainable business operations "business as usual."1
The Business Administration - Sustainability program at Ecotech Institute
In response to this need, the Business Administration - Sustainability program at Ecotech Institute is designed to provide a traditional business degree with the added benefit of a concentration in sustainability.
Why is sustainability in business important?
Colin M. Coyne, LEED 2.0 Accredited Professional and Managing Principal of the Coyne Group, had this response.
"Sustainability is business. Management is tasked with leveraging the resources of the firm to achieve maximum, sustained profit. In a world that is growing from a population of seven billion to nine billion—and when most of that growth will be in the developing countries and thus will require greater consumption per capita—the management of scarce resources is the greatest challenge facing business today. Unless management learns to see new alternatives and opportunities, firms will be driven out of business.
What is required is an unapologetic, for-profit orientation toward the tenets of sustainability: the better management of human and natural resources will lead to more sustainable firms and a more sustainable world. Conventional wisdom had defined profit and sustainability in opposition when, in fact, they are necessarily mutually reinforcing."
Why is critical for businesses to have employees who understand the impact of sustainability?
Mr. Coyne continues. "Resource scarcity demands original solutions. We are well past having to teach the basics of finance, accounting, operations, or marketing. We have to find accessible, pragmatic, applicable and innovating answers to old problems while understanding that a host of new ones wait. Teaching our Ecotech Institute students to respond isn't enough. We have to teach them to anticipate."
1 A New Era of Sustainability: UN Global Compact-Accenture CEO Study 2010
*Program details subject to change. See the official campus catalog and appropriate addenda for the latest information.
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